The Apple Watch represents a totally new frontier for Apple, whose corporate personality evolves as they enter the "wearable" space when the Apple Watch goes on sale April 24, 2015. The company's first smartwatch (which they choose to not refer to as a smartwatch, just like they didn't call the iPhone a smartphone) is also one of the most unique and difficult to explain products that they have ever produced. http://www.ablogtowatch.com/apple-trained-you-forget-watches-apple-teach-love-apple-watch/

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