Just when you want to tip the brakes on your Porsche 911 Turbo S Convertible to steer into that hairpin, your Vertu starts ringing. What this has to do with watches? Well, the ceramic brakes of your Porsche, as well as the ceramic housing of your Vertu are made of the exact same material that a watch brand uses for its high tech ceramic cases and bracelets; Rado. Among watch brands Rado may be a youngster, since the brand only appeared for the very first time on a dial of a watch in 1957. http://revo-online.com/rado-and-ceramic-alchemy/

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