“It’s not a pocket watch,” Felix Baumgartner, Urwerk‘s co-founder and chief watchmaker, emphasized to me when he first explained the UR-1001 back in 2011 when it launched. “It is a ‘Zeit Device’,” he said. “Zeit Device” is a fanciful German construct for “time device.”http://quillandpad.com/2015/02/20/the-urwerk-ur-1001-zeit-device/

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